Company Description
Jenn of Arch is a trailblazing beauty brand transforming how brows are shaped—effortlessly, sustainably, and professionally. The company combines precision, eco-conscious design, and confidence-boosting results to deliver salon-quality brows—without the salon.
Jenn of Arch redefines effortless brows with pro-quality tools designed for precision, ease, and long-lasting wear. Created for beauty enthusiasts, beginners, and those experiencing brow hair loss, the brand delivers a simple, polished approach to brow shaping.
Product and/or Service Description
The Jenn of Arch Eyebrow I.D System
• A reusable,100% biodegradable hands-free brow stencil for consistent, professional results
• The Arch Filler, a water-resistant powder that softly fills in brows for a natural, long-lasting finish
• Built on innovation, inclusivity, and accessibility, Jenn of Arch makes expert-level brows achievable for all.
About Jenepher Reynolds
With over 25 years in professional makeup artistry, Jenepher Reynolds has worked across editorial and commercial platforms. She has been featured in Byrdie, PopSugar, and her work has appeared in Hello Canada, Chatelaine, Canadian Living Magazine. A number of TV commercials, music videos and fashion shows. showcasing her expertise in brow artistry and makeup skills.
Jenn of Arch was born from her passion for simplifying beauty routines while delivering flawless results. Through high-performance tools and smart beauty solutions, the brand is transforming how brows are shaped—effortlessly and beautifully.
Sales Pitch/Value Proposition
Eco-Conscious Innovation
• Jenn of Arch offers a 100% biodegradable, reusable stencil—a first-of-its-kind in the brow category.
• It’s hands-free, which means no awkward positioning or smudging. Just precision, every time.
Performance Meets Simplicity
• The Arch Filler powder is water-resistant, smudge-proof, and designed to mimic natural brow texture—not harsh lines.
• It’s buildable, breathable, and lasts all day without touch-ups, making it ideal for humid climates or long workdays.
Inclusive by Design
From beginners to pros, from sparse brows to full arches, the stencil system adapts to different brow placements and facial features. With a perforated centre allowing the user to separate and adjust for asymmetry.
Expert-Level Results Without the Expertise
• Created by a seasoned makeup artist, the system delivers professional-grade brows in under a minute—no training, no guesswork.
• It’s a beauty shortcut that doesn’t compromise on quality or ethics.
In short: Jenn of Arch isn’t just another brow product—it’s a beauty solution. One that’s clean, clever, and crafted for real life.